23 January 2006
Others
'El Club del Liderazgo' appears at atime when the capacityfor leadership in Spain is in crisis, which causes low productivitiy. Far from improving, this situation is becoming worse because, while Spainis theworld's eighth or ninthmost powerfuleconomy in the world, its productivity has decreased in position from 23rd to 29th place. Therefore, according to the authors, the response to low productivity will never be a spiral of low salaries and cheap products. The response is to apply the 3Ts: Technology, Talent and Tolerance.
This event, organised in collaboration with APD, Eurotalent, the Faculty of La Comercialof Deusto, and Empresa Activa, was presented by Alvaro de Videgain Muro, Nothern Region Manager at APD, and the participation of Susana Rodríguez Vidarte, Dean of La Comercial. Following the presentation, the Trovadas y Trovares theatre groupperformed a humorous and sharp version of the book.
