Brief description of the research aims
Analysis of the challenges posed by the communication society in its different realms, from the arrival of new communication technologies and their cultural impact to the incorporation of new communication strategies in different institutions, firms and their social impact. discourse analysis- of the values contained therein-, in the media, concerning the key issues at present (gender, identity and political change); all of which are approached from the perspective of predicting new social gaps and developing our capacity to act with critical awareness.
- Communication: discourse and values.
- Communication and gender.
* Team recognised by the Basque Government
María Pilar Rodríguez
Ana Isabel Recalde
Juan Manuel Díaz de Guereñu
María Jesús Korkostegi
María Jesús Pando
Juan José Gibaja